A Competitor Is...

**Bumper** · 09-23-2006

While lots of you work in the relatively insulated world of civil service, or government, a good number of you go forth to do battle every day in the wonderful world of business. Does this look relevent? Found it in my files from about 40 years ago, but I don't think anything has changed...mostly.

WHAT IS A COMPETITOR?

Competitors come in many shapes, sizes, and quantities, but always under the most inconvenient circumstances.

A competitor is inconsiderate. He is always trying to get the order that belongs to you. To do this, he will use every devious tactic in the book - some you may not even have employed yourself.

A competitor will "knock" you, your company, and your products, and then greet you at the next trade association get together with a warm handshake and a big smile.

A competitor is ruthless. He has no knowledge of business ethics.

A competitor never calls on a customer after you have. He has always been there just before you and walked out with all the orders.

A competitor is constantly spying on you and your operations and gathering all the information he can get his hands on.

A competitor's advertising budget is quadruple yours, which is why his products have more and better ads, and consequently more inquiries and better sales leads.

A competitor's price is always just a little better than yours. His delivery is always better, and he is always first with new products and ingenious sales techniques.

A competitor's sales people are always happy. They have the highest salaries and commissions. They drive the most luxurious latest model cars - company supplied, of course. Their expense accounts are unlimited and never questioned.

Yes, the competitor has it pretty "soft". They start work at 10:00 AM, quit at 3:00 PM, enjoy long weekends on a regular basis, and takes six weeks paid vacation every year.

But often they have a side you don't see.

A competitor is a person like you, trying to provide the best he can for his family, and put a little aside for a "rainy day". He rises reluctantly every morning and while preparing to shave, looks at himself in the mirror and says, "Well fella, here's another day you'll have to get out there and match wits with those damned competitors".

Riviera Maya Ar · 09-23-2006

You are on a roll today
Penny & Jim
www.turtlebeachart.com

09-23-2006	#1 (permalink)
Bumper Class Clown Join Date: Feb 2003 Location: Winnipeg, Canada Posts: 9,525	A Competitor Is... While lots of you work in the relatively insulated world of civil service, or government, a good number of you go forth to do battle every day in the wonderful world of business. Does this look relevent? Found it in my files from about 40 years ago, but I don't think anything has changed...mostly. WHAT IS A COMPETITOR? Competitors come in many shapes, sizes, and quantities, but always under the most inconvenient circumstances. A competitor is inconsiderate. He is always trying to get the order that belongs to you. To do this, he will use every devious tactic in the book - some you may not even have employed yourself. A competitor will "knock" you, your company, and your products, and then greet you at the next trade association get together with a warm handshake and a big smile. A competitor is ruthless. He has no knowledge of business ethics. A competitor never calls on a customer after you have. He has always been there just before you and walked out with all the orders. A competitor is constantly spying on you and your operations and gathering all the information he can get his hands on. A competitor's advertising budget is quadruple yours, which is why his products have more and better ads, and consequently more inquiries and better sales leads. A competitor's price is always just a little better than yours. His delivery is always better, and he is always first with new products and ingenious sales techniques. A competitor's sales people are always happy. They have the highest salaries and commissions. They drive the most luxurious latest model cars - company supplied, of course. Their expense accounts are unlimited and never questioned. Yes, the competitor has it pretty "soft". They start work at 10:00 AM, quit at 3:00 PM, enjoy long weekends on a regular basis, and takes six weeks paid vacation every year. But often they have a side you don't see. A competitor is a person like you, trying to provide the best he can for his family, and put a little aside for a "rainy day". He rises reluctantly every morning and while preparing to shave, looks at himself in the mirror and says, "Well fella, here's another day you'll have to get out there and match wits with those damned competitors". Last edited by Bumper : 09-23-2006 at 08:49 AM.

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09-23-2006	#2 (permalink)
Riviera Maya Ar beachaholic Join Date: Jan 2005 Location: Playa del Carmen Posts: 313	You are on a roll today Penny & Jim www.turtlebeachart.com

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